Synapse Summit illustrated festival poster design for the conference and multidisciplinary arts festival featuring exhibits, lectures, workshops, and more.
Arts Festival Poster Illustration and Festival Branding
The Brief: To create an illustrated poster design and festival branding for a multidisciplinary arts festival conference.
Role: Illustrator responsible for concept, design, and implementation of all lettering and illustration. This was a personal project with a brief provided by Owen and Tori Phillips-Walmsley from Oat Studio.
Tools Used: Procreate app, iPad Pro, Photoshop, Illustrator, Apple pencil.
The task was to design an illustrated poster and branding elements for an imaginary creative conference and festival that celebrates the convergence of art, technology, music, film, and innovative ideas. The aim was for the poster to capture the vibrant, interdisciplinary spirit of the event, while inviting a diverse audience to join in the celebration of creativity and new ideas, and to be created in a flexible manner so that parts could be used for multiple formats and festival elements.
I created an idea that used multiple shapes to signify the interdisciplinary elements that built up to create the festival. The shapes are all shapes, sizes, and colors to highlight diversity of people and subjects that all slot together in a puzzle to create one big whole. The lettering for the festival name and dates are stacked amongst the elements in a way that is intriguing and invites a closer look, just like the topics of the festival.
Final poster illustration and hero images for an arts and music festival branding, showing shapes as symbols for the multidisciplinary aspect of the festival.
Initial sketches for the arts and music festival branding illustration.
Revised sketches for the arts and music festival poster illustration design and branding.
An alternate illustration design for the festival that featured a more compact square design to use for things like t-shirts and tote bags.
Festival t-shirt and festival tote bag swag using a variation of the main festival poster illustration design.
Arts and music festival final doorway banner illustration advertisement.
Arts and music festival final poster illustration poster advertisement.
Do you need something like this created for your own business? I am happy to create custom artwork to suit your business, please reach out to discuss. Thanks for checking out my work! ;o)
See more of my work at www.jenniferhines.design.