Squeaky Clean Soap, vintage packaging design

Hand-drawn soap packaging design based on vintage packaging styles.

This soap packaging was a personal project to explore vintage packaging and soap wrappers. The brand Squeaky Clean Soap is a bit cheeky (to get your cheeks clean!) and humorous while pulling from many of the vintage letterforms and decorative elements that I found on packaging design in the last century. All of the art and typography was concepted and hand-drawn on paper, inked, and then scanned in, vectorized, and colorized on the computer. The soap is wrapped in a decorative hand-drawn patterned paper, which is sealed with a blue banded sticker, and then slipped into the sleeve with the branding and information. Initial sketches, inked final drawing, and vector packaging printout all included, as well as images of the soap all dressed up. Enjoy!
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